Discuss how to exploit the media constraints and time critical requirements to promote a positive outcome

Discuss how to exploit the media constraints and time critical requirements to promote a positive outcome

Media under many technical, ethical and legal constraints can promote positive outcomes for society. In modern media world with different form created its value amongst public. Today media become ubiquitous and all pervasive. Our lives and experiences are being mediated non-stop by a host of mobile and web-based devices which offer the possibility of merging, mixing, and mashing-up texts, images, sound and other data formats. In the digital age, we are no longer confined by the boundaries that once governed traditional media.

Openness 

The concept of openness is often employed as part of a radical critique of the closed-off worlds of what might be called ‘traditional media’. It is variously used to urge for the right to transparency, the ethics of sharing. Media can promote positive outcomes with its work. However, openness also has its drawbacks. Example is cultural products are freely available, who then pays the producers of those products? Do open data pose security risks? And who gets to control the data? Who governs our creative outputs? In what way can we control and keep a check on the media we use? Is there still a place for authority and expertise in an open media,can create positive outcomes with its commitment with entertainment, news and current affairs programs?

Fairness

Fairness is another element which helps media to promote positive outcome under media constraints. Media can bring fairness in its policy and strategy about different issues in the world which usually media present. The Media act should fair and unbiased which should promote positive environment. Public which uses media to familiar with the whole world situation and trust with different media organization about fair news and reporting. Therefore, Fairness of media strategy and particularly reporting can bring positive outcomes in society.

Trust

Trust is there relationship between two parties help to promote confidence. Media under time requirement can promote positive outcomes.Media as organizations need to develop trust with other industries, public and amongst professional.

It is concluded that there constraints on media as there are many in other organizations. Media needs to work under media constraints. in media there are legal, technical and ethical restriction which actually help media to work under limitation. Under such limitation media can create positive outcomes in organizations or in society by practicing code and ethics, legal requirement, with openness and trust of employees, institutions and the public.

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